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His other teaching positions had been at the University of Cooperative Education Villingen-Schwenningen, Visiting Associate Professor at Kellogg Graduate School of Management, Northwestern University and Lecturer for Strategic Management at Lake Forest Graduate School of Management. He is on the advisory board of various companies and non profit organizations. Professor Pfoertsch has consulted for such companies as DaimlerChrysler, HP, IBM, and many medium size corporations in Europe, Asia and North America in the areas of international marketing and brand management. He also published several articles in German, Chinese and English language on international management issues. In preparation is Blogs: The new business language. His latest publication in German cover the areas of Business-to-Business Marketing, Brand Management and Ingredient Branding, I also published: Living Web and Internet Strategies. He did his post-doctoral work in industrial planning at the Technical University Berlin.

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He received two Master Degrees (economics & business administration) and his Doctorial Degree in social science at the Free University Berlin. In addition he is an Online Tutor for MBA Program International Management University Maryland College Park and at the Steinbeis University in Berlin. Waldemar Pfoertsch currently holds the position of Professor for International Business at the University of Pforzheim, and he is visiting lecture at the Executive MBA Program of the Liautaud Graduate School of Business, University of Illinois at Chicago.

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He has also advised governments on how to develop stronger public agencies to further the development of the nation's economic well-being. He has traveled extensively throughout Europe, Asia and South America, advising and lecturing to many companies about how to apply sound economic and marketing science principles to increase their competitiveness. in Paris, the University of Economics and Business Administration in Vienna, Budapest University of Economic Science and Public Administration, and the Catholic University of Santo Domingo. He has received honorary doctoral degrees from the Stockholm University, University of Zurich, Athens University of Economics and Business, DePaul University, the Cracow School of Business and Economics, Groupe H.E.C. He has been a Trustee of the Board of Governors of the School of the Art Institute of Chicago and a Member of the Advisory Board of the Drucker Foundation.

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He has been Chairman of the College of Marketing of the Institute of Management Sciences, a Director of the American Marketing Association, a Trustee of the Marketing Science Institute, a Director of the MAC Group, a former member of the Yankelovich Advisory Board, and a member of the Copernicus Advisory Board. Professor Kotler has consulted for such companies as IBM, General Electric, AT&T, Honeywell, Bank of America, Merck and others in the areas of marketing strategy and planning, marketing organization and international marketing. In 1995, the Sales and Marketing Executives International (SMEI) named him 'Marketer of the Year'. In 1989, he received the Annual Charles Coolidge Parlin Marketing Research Award. He also received the 1978 'Paul Converse Award' of the AMA, honoring his original contribution to marketing. He was chosen as the 'Leader in Marketing Thought' by the Academic Members of the AMA in a 1975 survey. The European Association of Marketing Consultants and Sales Trainers awarded Kotler their prize for 'Marketing Excellence'. Professor Kotler was the first recipient of the American Marketing Association's (AMA) 'Distinguished Marketing Educator Award' (1985). He has published over one hundred articles in leading journals, several of which have received best-article awards. Professor Kotler is the author of: Marketing Management: Analysis, Planning, Implementation and Control, the most widely used marketing book in graduate business schools worldwide Principles of Marketing Marketing Models Strategic Marketing for Nonprofit Organizations The New Competition High Visibility Social Marketing Marketing Places Marketing for Congregations Marketing for Hospitality and Tourism The Marketing of Nations Kotler on Marketing, Building Global Biobrands, Attracting Investors, Ten Deadly Marketing Sins, Marketing Moves, Corporate Social Responsibility, Lateral Marketing, and Marketing Insights from A to Z. He did post-doctoral work in mathematics at Harvard University and in behavioral science at the University of Chicago. He received his Master's Degree at the University of Chicago and his PhD Degree at MIT, both in economics. Johnson & Son Distinguished Professor of International Marketing at the Kellogg School of Management, Northwestern University, Evanston, Illinois.

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